Welcome dear reader to the next phase in inside jokes, a step up in the gift game, and a revolutionary step in modern slang. The word "crazy" came to us as early as 1570, originally used to mean sickly or diseased. As with all things however, it evolved. It took on a new form meaning "broken", then later "deranged or insane". It wasn't until 1927 that we began to even peek at the beautiful expression we have to day by using it to mean cool or exciting. The real breakthrough however, came to us from the humble but genius mind of one mr. Kevin Abbott, when he broke through the language barrier and innovated by not only shortening "crazy" down to its much more mutable and digestible "cray", but also extending it to its final form "cray cray". It wasn't until several seconds later that this same mastermind would go on to top his own greatest work by combining it with "hey hey" into our now beloved brand and mission. This brings us to the wacky and loveable catch phrase we have today. Remarkable. Truly we have so much to be amazed by and grateful for.
Thank you Mr. Abbott for bringing an otherwise impossibly wacky pipe dream to life. And remember, even if you are a little wacky I love you to the moon and back!